Recent happenings, latest news, and our opinions
Do you need a press office?
A well-run press office is one of the most important parts of any PR function but maybe the least talked about. In new business pitches, PR agencies will always talk about their successful campaigns but rarely mention their press office work – although it’s arguably one of the most important bits to get right in … Continued
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Inside the Broadcast Newsroom: PR Insights from 72Point’s Meet the Media
Last week, Front Door Rubie headed off to the big smoke to 72Point’s Meet the Media event, where ITV’s Katie Robertson shared valuable insights into what broadcast journalists are really looking for. From the dos and don’ts of pitching to the best programmes to target, Rubie has rounded up the highlights. Pastries, granola and ginger … Continued